Wear Your Helmet at Work on May 19th
On With Life is holding a special “Wear Your Helmet at Work” event this year to draw attention and raise awareness on Iowa’s absent helmet law. We’d like individuals across the state to wear their helmet for one hour on May 19 to raise awareness for Iowa’s absent helmet laws. We would love for your organization to sign up as an ambassador and pledge to wear helmets for one hour on May 19and take a few pictures to post on social media. We’d also love your help spreading the word to other area organizations.
While 22 states have helmet use laws applying to minor bicyclists and 47 have helmet use laws for motorcyclists, Iowa has neither law. As a brain injury rehabilitation provider, On With Life sees the impact of no helmet law and we’d like to educate and encourage our lawmakers to consider passing those laws in Iowa. After all, we know helmets provide a 66 to 88% reduction in the risk of head, brain and severe brain injury for all ages of bicyclists.
Last year, we had many great organizations join with us to advocate for helmet laws in Iowa, including Principal, The Iowa Clinic, Mercy Medical Center and EMC Insurance. To view photos from last year’s event, click here.
How can you help? Become an Ambassador!
The On With Life “Wear Your Helmet at Work” campaign is a ONE-DAY event on Friday, May 19 (during Bike to Work Week) where we are trying to get as many people as possible to wear their helmet AT work. We are looking for individuals and companies that will pledge to wear a helmet for at least one hour while sitting at their desk, in a meeting, greeting customers, etc. To accomplish this we are looking for ambassadors. Will you join us as an ambassador for our campaign, pledging to wear your helmet at work on May 19 and helping us spread the message by encouraging others to do the same? Being an ambassador entails:
- Commit to wear your helmet at work for at least one hour on Friday, May 19 (regardless of whether you rode your bike to work or not)
- Share a picture of you wearing your helmet at work on social media and with friends, family and co-workers.
- Encourage your family and friends to wear their helmets to and at work on May 19.
To sign up to become an ambassador, simply reply to this email indicating your interest or visit onwithlife.org/helmets to sign up. Are you interested in getting your business or group involved? Great! Email me to discuss it further. We’ll be collecting a list of ambassadors and adding them to our website and posting for our 9,000 Facebook followers. A toolkit will be created for individuals and organizations that will help you promote the campaign and include statistics related to helmet use and brain injuries caused by head trauma.
Thank you for helping us raise awareness and advocate for helmet laws in Iowa!